editorial: Queensland Business Acumen April 2005

TRADE IN YOUR TIRED OLD WEB SITE!
Well-known Brisbane-based web development company, mouseFX, has announced a world first innovation that looks set to transform the way people purchase web sites. They've come up with a self-service system, which is by far the most customer-friendly web development system in the marketplace.

Wouldn't it be nice if you could see your web site before you buy it?
mouseFX takes the guesswork out of the process. You know up front exactly how the finished product looks, how much it costs, and that it will be online within seven days from purchase. Compare that to the hit-and-miss approach of hiring an untested designer to deliver an unseen product which will represent the international image of your business. The mouseFX system allows clients to choose from a range of modern, pre-designed web sites. They offer a line of over 500 web site packages. Each one is tailored to the unique needs of specific industry groups, and each has virtually endless possibilities for variation. Once you've selected your design, inclusions are then added according to your exact specifications. After years of experience and market research, mouseFX have developed this concept in response to three key requirements: 1. Clients want to see the complete design before they pay a cent, 2. They want to know the whole cost - a fixed price up front, 3. They want their site up and running quickly, with ongoing support available. And mouseFX have gone a step further. They offer to buy out existing hosting contracts and trade in old web sites. No other company offers this service to their clients. Since mouseFX launched the new system, its reception has exceeded all expectations.

WEBSITES & HOSTING!
mouseFX recognise that for business people, time is at a premium. They have turned what is essentially a complex process (the process of web site development) into a simple retail solution. The team at mouseFX handle the full spectrum of web development, from domain name advice, website design, reliable website hosting, right through to the intricacies of search engine optimisation and submission. Just seven days after payment of a deposit, the client receives the web site, which is also hosted as part of the purchase price.

The customer is in control
With mouseFX web site packages, the customer is in control. A self-managed quoting system recalculates the budget automatically as inclusions are selected by the customer. And mouseFX takes care of everything along the way from helping clients secure a domain name through to assisting with Internet marketing. With over 13 million Australians online every day, businesses know the value of a strong presence in the virtual marketplace. A strong presence depends a lot on design. Sites must be easily navigable, fast loading, current - any design company can tell you that. But at what price?

Easy payment terms
Let's face it - all business people need to think about cash flow. mouseFX have addressed this by offering a comprehensive vendor finance package to approved applicants for the purchase of web sites. mouseFX clients are therefore able to benefit from the rapid technological changes affecting the Internet, while keeping outlays under control. Probably the best-kept secret in maintaining a powerful online presence is the recognition that Internet sites have a finite lifespan. Customers who are proactive in redoing their web sites regularly also maximise their competitive edge by keeping pace with technological advances in the industry.

People you can trust
The mouseFX team know that clients are busy, sometimes financially stretched and occasionally intimidated by the complexity of the IT industry. Their formula works because it is user-friendly. Company founder and director, Burkhard Geiger, is proud that the mouseFX system is leading the market in web-design. "For mouseFX, success is all about making the connection between web development services and smart product design. I think we've done that." A focus on smooth project implementation has helped to demystify the process of building integrated web facilities from the ground up. But mouseFX vision goes beyond the streamlining of the initial process of web design. They're committed to serving clients' long-term needs. mouseFX provide ongoing technical support, free updates, and even offer a warranty repair period with every web site sold.

For your embarrassing website cure or a solution that will get your business online fast call mouseFX on 1300 551 115.